optimizing experiences from the inside out, starting with leaders first
 
 

about


As an Executive Coach, Facilitation Ninja, and Org Culture Strategist, Raabia's signature Legit Leadership® approach embraces over two decades of extensive field experience in business strategy, design thinking, and adult learning methods.

 
 
 
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Hi there!

I’m Raabia Shafi, Founder + CEO of Raabia Shafi Consulting and the Legit Leadership® approach.

My sweet spot is helping executives figure out how to use their power and responsibility for good. I serve clients as a trusted advisor, offering a non-judgmental and affirming space to help distinguish root causes from symptoms, transition stakeholders from splintering perspectives to alignment on priorities, and co-create the solutions to move forward.

I’m known for being insightful, adaptive, and curiously collected in times of stress … likely a result of working with the U.S. Marines at The Pentagon, trekking the globe with thousands of teenagers for career exploration conferences, and coaching C-Suite leaders across industries ranging from healthcare to education.

When you partner with me, you’ll note I’m dedicated to innovation and quality. And I genuinely believe in having fun while working smart.

 
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"Think of me as that close confidante and truth teller you can always lean on to help you unearth the deep, complex layers of interpersonal dynamics, sort through the clutter, and determine the best route forward.

It’s lonely at the top, but I’m here to remind you that I've got your back."
 
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CREDENTIALS


New York State + New York City: Minority Women-Owned Business Enterprise (M/WBE) Certified

Vistage® Worldwide 'The World's Most Trusted CEO Coaching + Peer Advisory Organization': Certified Speaker

Positivity Global Coaching + Clear Intent Strategy: The Masterful Coach Around the World Training-Retreat Programme Graduate

Gallup®: CliftonStrengths® Leadership Development + Coaching Model Integration

Brené Brown: Dare to Lead™ Trained

TRACOM®: SOCIAL STYLE + Versatility 'The World's Leading Interpersonal Skills Model' Certified Coach + Facilitator

Proteus International: Certified Executive Coach

Harvard Business Review Podcast Host, Executive Coach, and Author Muriel Wilkins: Coaching Real Leaders Community Member

International Coaching Federation Professional Certified Coach + CliftonStrengths® Expert Maika Leibbrandt: Strengths + Resilience Course Completion

Langevin Learning Services 'The World's Largest Train-the-Trainer Company': Certified Master Facilitator + Curriculum Designer

The Gestalt™ Institute of Cleveland: Coaching with Physical Process 2.0; Working with Family Businesses; Relational Team Coaching; Grief + Sorrow Course Completion

Workforce Professionals Training Institute: Former Executive Board Member

Organization of Pakistani Entrepreneurs (OPEN): NYC Charter Member

New York Women's Chamber of Commerce: Member

National Black MBA Association®: Metro New York Chapter Member

University of Virginia: BA, History + South Asian Studies

George Washington University: MA, History (Cold War Foreign Policy Leadership)

 
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EXPERIENCE


 

Spearheaded engagements for global hospitality icon + Shake Shack founder’s consulting firm, helping leaders across 20+ industries enhance customer experiences by transforming the employee experience

Director of Client Engagements, Danny Meyer’s Hospitality Quotient


Designed experiential curricula + learning programs for senior ranking U.S. military + intelligence officials executing missions related to humanitarian disaster relief, military combat stress management, suicide prevention, cross-cultural competence, and national security crises

Learning Strategy Consultant, Booz Allen Hamilton

 
 


Facilitated career exploration + leadership development workshops, cultural site visits, and United Nations simulations in the United States, China, Australia, and Central + Eastern Europe for 15,000 young scholars from 120+ countries

Facilitator + Curriculum Designer, Congressional Youth Leadership Council

 
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CODES


NAICS Codes

NAICS 61143: Professional and Management Development Training

NAICS 611430: Professional development training

NAICS 611430: Management development training

NAICS 541612: Organization development consulting service

NAICS 54161: Management Consulting Services

NAICS 611710: Educational curriculum development services

NAICS 611699: Public speaking training

NAICS 541611: Strategic planning consulting services

NAICS 561312: Executive placement consulting services

NAICS 611: Educational Services


NIGP Codes

NIGP 91841: Education and Training Consulting

NIGP 91878: Organizational Development Consulting

NIGP 92464: Partnering Workshop Facilitation Services

NIGP 91800 - Consulting Services

NIGP 91860 - Human Relations Consulting

NIGP 91871 - Management Consulting

NIGP 92400 - Educational Services

NIGP 92405 - Advisory Services, Educational

NIGP 92416 - Course Development Services, Instructional/Training

NIGP 92418 - Educational Services, Alternative

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